Fullbook
We test product ideas before we build them.
Most product ideas don't survive contact with real demand. Fullbook publishes a page for an idea, points a small amount of traffic at it, and measures whether anyone actually wants it — before any of it gets built.
How it works
- Publish. An idea gets a page like the ones on this site — a real headline, a real price, a real signup form.
- Measure. We point a small amount of traffic at it and watch what people actually do, not what they say they'd do.
- Decide. Most ideas don't clear the bar and get killed. The ones that do get built.
What this is
Fullbook is a new way of deciding what to build: instead of building first and finding out if anyone wants it, we find out first. If you've landed on a Fullbook page for a specific idea, it's a live test — the product doesn't exist yet, and depending on what people do with that page, it might not.